vegan

A Letter to Modcloth from a Vegan in a Huff

modcloth founders (they look like they could be vegans)

Hi guys,

I have added some new shoes to my “cool vegan shoes” pinterest page. (which btw you can also see from a page on this site. How cool)

Thanks to two of my  awesome pinterest followers who alerted me that two shoes I put up from modcloth had leather linings. I immediately deleted them, and it was a good wake up call, as I was not being vigilant that night. I promise to be vigilant in the future.

It went down like this: Modcloth now has tags on their site. I was looking at a non leather shoe on their site and I saw the “faux leather” tag. I clicked on the tag, and a list of what I thought was “faux leather” shoes came up.

Wrong. These shoes are not “faux leather” but merely contain faux leather….many of them have leather too.

Modcloth has always disappointed me by being so unaware of vegans and vegan shoes. I assumed they had gotten with the times, and created this tag for vegans so they could search for vegan shoes…but no…they were just pointing out, seemingly, that these shoes were made of lesser quality materials so shoppers could avoid it. Asos does something similar where “real leather” shoes have a special tag proclaiming them REAL LEATHER, like this is a good thing…anyway.

I decided to do a little activism and write to modcloth giving them a piece of my mind. This was the exchange.

modcloth CEO

Dear modcloth,

As a vegan I am upset with the way certain shoes are labeled “faux leather” or “vegan friendly” yet have leather linings. For example, your (http://www.modcloth.com/shop/shoes-heels/fashionable-focus-heel-in-mist shoe) fashionable focus shoe has a “faux leather” tag yet contains a leather lining.

This is very misleading for vegans who don’t think of leather or the skins of murdered animals to be a desirable thing to wear on their feet. I really wish you had a vegan shoe tab on your site instead of simply calling things the vague “vegan friendly” which somehow rubs me the wrong way, as well as took care to make sure shoes are really faux leather that you label as such.

Modcloth is a great company, but they are really lacking in compassion and knowledge about their vegan fanbase, and are really turning them off by mislabeling and misleading them. I wanted to let you guys know! Love you though, -Tor

I received the following response. I don’t mean to hurt this customer service rep’s feelings, but I don’t think this is an ideal customer service response. She seemed to try to point out where I was wrong (though in a cheery way), rather than understand and acknowledge the truth to what I am saying. Though what she says is correct and I am at fault for not having doublechecked, vegans are still being misled by modcloth by their “faux leather” tag.

The fact remains, modcloth does not and has never really understand the needs of their vegan customers, which I am sure are many.

the founders. they are dog lovers for sure

Her response:

Thanks for taking the time to write in to us! I’m terribly sorry that you felt mislead by the Fashionable Focus Heel! We try to be as transparent to our customers as possible when it comes to the composition of all of our products. I’ve checked on this specific piece to ensure that it was not mis-marked but I do see that we noted that the product was made of “faux leather, soft leather lining” in the story and then again in the details noted that the product had a “man-made upper and sole [with a] leather lining”.

I greatly apologize that this description didn’t sit quite well- but please know that we do have a plethora of vegan/synthetic products on the site! Be sure to keep your eyes peeled and let me know if you have any additional questions or concerns! Thank you again for your feedback Tor, I’ll be sure to make your voice heard!

I somewhat obnoxiously sent a follow up response because I did not feel she had understood my issue:

Thanks for your response. I know that you wrote that in the description, yet you have a tag for faux leather, and if someone were to click on that tag all the allegedly faux leather items would appear. This is what I did assuming it was a tag for vegans who were interested in faux leather shoes. Unfortunately the items that appear when you click on the tag are not “faux leather”, but only contain faux leather. Do you see why this is misleading for vegans? I’d love modcloth to become more vegan friendly and this is very misleading for vegans.

Yes, I know that was an annoying thing to say to try to hammer my point home, but I feel sad that modcloth has such a huge opportunity to support vegan shoes since they carry so many faux leather shoes. Yet they don’t have a separate tab on their site for vegan shoes, or even a “vegan” tag. The one tag they do have that could be helpful to vegans is instead extremely misleading and could cause vegans to buy shoes with leather linings or worse.

I know many young people are vegan these days and they seem like just the alternative-enough crowd who would shop at and enjoy modcloth. But modcloth remains blissfully unaware of them.

Modcloth does usually write in their long winded product descriptions that a shoe is “vegan friendly” if it is made with non leathers, but that term has never sat well with me. I’m not totally sure why. First, what does that even mean? Are they saying it is a vegan shoe? Or merely somehow friendly to vegans… it just doesn’t make sense. Again, they aren’t taking the needs of vegan customers seriously. Yet modcloth is one of the best places to find vegan shoes since they sell so many cheap and interesting styles of shoes.

I much prefer the term “suitable for vegetarians” over the undefinable “vegan friendly”

This is one of the reasons why it is so much nicer to support vegan shoe companies, like Good Guys Don’t Wear Leather, Cri de Coeur, and Beyond Skin (check out their kickstarter…only 6 days to go.) .

Is it just me of does “vegan friendly” rub you the wrong way? Do you think I was overly obnoxious to mod cloth? Or do you believe the customer is always right, (ha)? 

 

Was Da Vinci a Fruitarian? Beautiful quotes about Da Vinci’s Love of Animals and Incredible Genuis

Guys,

I had heard Leonardo da Vinci was a vegetarian, but would you believe he was a raw foodist???

“It appears from Corsali’s letter [Andrea Corsali’s letter to Giuliano de’ Medici] that Leonardo ate no meat, but lived entirely on vegetables, thus forestalling modern vegetarians by several centuries.”

-Eugene Muntz, Leonardo da Vinci: Artist, Thinker, and Man of Science, 1898

How amazing is that?

Also how incredibly beautiful is this quote about Da Vinci :

The mere idea of permitting the existence of unnecessary suffering, still more that of taking life, was abhorrent to Da Vinci. Vasari tells, as an instance of his love of animals, how when in Florence he passed places where birds were sold he would frequently take them from their cages with his own hand, and having paid the sellers the price that was asked would let them fly away in the air, thus giving them back their liberty.

-Edward MacCurdy, The Mind of Leonardo da Vinci, 1928

I feel like that is every vegetarian and vegans dream. To be able to open the cages and free the animals.

(I found these quotes on this interesting article about famous vegetarian writers and artists)

In case you are in doubt of the genius of Leonardo da Vinci, I have never forgotten this letter I read by him that I found on one of my favorite blogs “Letters of Note” (the blogger is now preparing his book so isn’t posting as much)

This is a letter you won’t soon forget:

Letters of Note writes:

 

Some time in the 1480s (experts tend to agree with 1483/84, at which point he was approximately 32-years-old) Leonardo da Vinci applied for a job at the court of Ludovico Sforza, the then de facto ruler of Milan. He did so by way of the following application letter — essentially a fascinating CV which, in an effort to appeal to Sforza’s needs at the time, is dominated by his undeniably impressive military engineering skills and doesn’t even hint at his artistic genius until the end.

Da Vinci’s efforts paid off, and he was eventually employed. A decade later, it was Sforza who commissioned him to paint The Last Supper.

(Source: Leonardo on Painting: An Anthology of Writings by Leonardo da Vinci with a Selection of Documents Relating to His Career; Image: Leonardo da Vinci, a self-portrait, via.)

The Letter:
My Most Illustrious Lord,

Having now sufficiently seen and considered the achievements of all those who count themselves masters and artificers of instruments of war, and having noted that the invention and performance of the said instruments is in no way different from that in common usage, I shall endeavour, while intending no discredit to anyone else, to make myself understood to Your Excellency for the purpose of unfolding to you my secrets, and thereafter offering them at your complete disposal, and when the time is right bringing into effective operation all those things which are in part briefly listed below:

1. I have plans for very light, strong and easily portable bridges with which to pursue and, on some occasions, flee the enemy, and others, sturdy and indestructible either by fire or in battle, easy and convenient to lift and place in position. Also means of burning and destroying those of the enemy.

2. I know how, in the course of the siege of a terrain, to remove water from the moats and how to make an infinite number of bridges, mantlets and scaling ladders and other instruments necessary to such an enterprise.

3. Also, if one cannot, when besieging a terrain, proceed by bombardment either because of the height of the glacis or the strength of its situation and location, I have methods for destroying every fortress or other stranglehold unless it has been founded upon a rock or so forth.

4. I have also types of cannon, most convenient and easily portable, with which to hurl small stones almost like a hail-storm; and the smoke from the cannon will instil a great fear in the enemy on account of the grave damage and confusion.

5. Also, I have means of arriving at a designated spot through mines and secret winding passages constructed completely without noise, even if it should be necessary to pass underneath moats or any river.

6. Also, I will make covered vehicles, safe and unassailable, which will penetrate the enemy and their artillery, and there is no host of armed men so great that they would not break through it. And behind these the infantry will be able to follow, quite uninjured and unimpeded.

7. Also, should the need arise, I will make cannon, mortar and light ordnance of very beautiful and functional design that are quite out of the ordinary.

8. Where the use of cannon is impracticable, I will assemble catapults, mangonels, trebuckets and other instruments of wonderful efficiency not in general use. In short, as the variety of circumstances dictate, I will make an infinite number of items for attack and defence.

9. And should a sea battle be occasioned, I have examples of many instruments which are highly suitable either in attack or defence, and craft which will resist the fire of all the heaviest cannon and powder and smoke.

10. In time of peace I believe I can give as complete satisfaction as any other in the field of architecture, and the construction of both public and private buildings, and in conducting water from one place to another.

Also I can execute sculpture in marble, bronze and clay. Likewise in painting, I can do everything possible as well as any other, whosoever he may be.

Moreover, work could be undertaken on the bronze horse which will be to the immortal glory and eternal honour of the auspicious memory of His Lordship your father, and of the illustrious house of Sforza.

And if any of the above-mentioned things seem impossible or impracticable to anyone, I am most readily disposed to demonstrate them in your park or in whatsoever place shall please Your Excellency, to whom I commend myself with all possible humility.

 Now THAT is a cover letter!!! Am I right??